Multimedia archive 2011



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Program of the Future Media Forum.

June 24, 2011, New Multimedia Center of RIA Novosti (passport controlled entrance):

Zubovsky boulevard, 4, Moscow, Russia 119021.

Working languages: Russian, English

09:00 Registration, welcome coffee

10:00 Welcome remarks by RIA Novosti Editor-in-Chief Svetlana Mironyuk “What is the media of the future?”

10:15 Welcome remarks by Deputy Minister of Mass communications of RF Alexander Zharov

10:35 Session I. Media transformation: Revolution or evolution?
Moderator: Prof. Dr. Peter Bruck, Director, Research Studios Austria

Discussion topics:
Why are traditional media losing audience share? How should traditional media transform in order to survive?
New media as a driver in the media landscape.
What is hindering the development of new media?
Who shapes the news of the day?
Traditional and new media – who is more trusted?
Newsmakers and society: are intermediaries needed?
What is the journalist’s role when anyone can become a reporter?

Keynote speeches:
Alan Rusbridger, Editor-in-Chief, Guardian News & Media
Thomas Kent, Deputy Editor-in-Chief, Associated Press


Mikhail Kotov, Editor in Chief of Gazeta.Ru

Bertrand Pecquerie, Ceo, Global Editors Network

Elena Vartanova, Dean, Journalism Faculty, Moscow State University

Wilfred Ruetten, Director, European Journalism Centre

Abdulhamit Bilici, General director, Cihan News Agency

12:15 Coffee break

12:30 Session II. Medianetwork: a new social reality
Moderator: Andrey Miroshnichenko, journalist, analyst, Head, School of Effective Text

Discussion topics:
The Internet as an open forum for discussing “uncomfortable” topics: Letting off steam or pouring oil on the fire?
The role of new media in social processes: Egypt, Tunis, Libya… Everywhere next?
The WikiLeaks phenomenon. Media leaks and the right for information
Alternative models for a “secure Internet”: China, North Korea
Globalization and new media: Is a united media landscape possible?


Keynote speeches:
Annelies van den Belt, CEO, SUP Media

Dorothy Gordon, Director-General, Ghana's Advanced Information Technology Institute (AITI-KACE)

Denis Davidov, Executive Director, Safe Internet League

Manana Aslamazyan, Internews Network representative in Armenia

Angela Zaeh, International Growth, Facebook

Tatjana Trikic-Vasiljevic, Deputy Editor-in-Chief, Tanjug News Agency

Manar Al-Hashash, Producer, presenter of Ghiras satellite TV channel

14:00 Lunch

15:00 Session III. New instruments and future media content
Moderator: Ivan Zassoursky, Head of the new media and communication theory department of Journalism Faculty, Moscow State University

Discussion topics:

Content creation: How to keep up with rapidly developing technology?
A media landscape that is always with you: New mobile platforms for receiving and transmitting information and the development of journalism.
The main patterns: Twitterization of the news, multimedia narratives, social networks integration.
What will be the future of the media: 3D, augmented reality, holograms...?

Keynote speeches:
Natalia Loseva, Deputy Editor-in-Chief and First Deputy Head, Integrated News Department, RIA Novosti

Ralph Simon, Chairman Emeritus & Founder MEF Americas and Mobilium International

Tomi Ahonen, Consultant, Mobile and 3G strategy

Andrew Zmolek, Mobile Communications Security and Privacy Expert
Anton Merkurov, journalist, expert and consultant on Web issues
Anna Kachkaeva, Mediacommunications Faculty Dean, Higher School of Economics

16:30 Coffee break

16:45 Session IV. Media of the future – can it be profitable?
Moderator: Vasily Gatov, Vice-President, Publishers’ Guild; Board Member,  IFRA

Discussion topics:
What will be the new business models in the media?
Traditional business-models: Is there an alternative to advertising and paid content?
How to monetize new audiences and new communication channels?
Is it easier to buy a start-up or to nurse it by yourself? Methodology for determining the viability of a start-up
The changing ratio of revenue from traditional and new media: Cannibalization or symbiosis?
Does Russia have incentives to fund new media, or what needs to be done for investments in media start-ups to become a mass phenomenon?

Keynote speeches:

Esther Dyson, Сhairman, EDventure

Madhav Chinnappa, Head of Strategic Partnerships, Google News EMEA


Andrey Korotkov, Professor, Head, Department of International Journalism, MGIMO University; Former Deputy Minister of Communications and Informatization of RF
Catherine Warren, President, FanTrust Entertainment Strategies
Alfredo Ronchi, Secretary General, MEDICI Framework